Why We Built the DTC Growth Summit

Most conferences are too big, too vague, or filled with sponsor pitches. We created the DTC Growth Summit to be something different β€” a founder-first, tactical event designed for operators who are actually in the trenches building real brands.

Our mission is to bring together the brightest DTC minds and create a space where every conversation leads to growth. We believe in clarity over hype, strategy over theory, and real-world results over vanity metrics.

Our Team

Michael Alt

Michael Alt

Founder of Upstack Data – helping Shopify brands improve tracking, identity resolution, and ad efficiency. A software engineer with 20 years of product experience, Michael works with top DTC brands to lower CAC and boost revenue through cleaner data.

Johnny Hickey

Johnny Hickey

Chief Marketing Officer of perfectwhitetee and Founder of Delfina Marketing. He’s helped scale the brand past $40M in annual revenue and partners with fast-growing DTC companies to sharpen strategy and drive acquisition.

Chris Lang

Chris Lang

Co-Founder of MOVE Agency and architect behind Fresh Chile, a top 1% Shopify brand. Chris is passionate about creative storytelling, community building, and hosting meaningful conversations through the Share Your Story podcast.